How can a small local business with no marketing budget use...

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Processes

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Place

Perception

Product

Why did Democrats echo that Joe Biden was greater than FDR and should be put on Mt Rushmore? Why did Democrats vote for Biden blindly in the primaries and deny he was mentally impaired? Was it the lying media, or are Democrats ignorant and gullible?

Price

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

People

Are AI tools useful for recruiters?

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Good marketing is doing this well.

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How can a small local business with no marketing budget use social media to attract more customers?

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